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Location: Abidjan, Côte d'Ivoire
Position Type: Unfixed Term
Job Function: Marketing
A world leader in the field of in vitro diagnostics for over 55 years, bioMérieux provides diagnostic solutions which determine the source of disease and contamination to improve patient health and ensure consumer safety.
Our teams working across our digital transformation and information technology areas are literally changing healthcare through technology. Their various expertises are serving innovations for patients and business. Development of new solutions (hardware and software) as well as building qualitative data and insights contribute to the constant improvement of public health.
Come and join a family-owned global company with a long-term vision, and a human-centered culture.
We are looking for the Africa Marketing Manager Immunoassay who will be the main point of contact of the Group Marketing community for market plans development, in close relation with local marketing Leads and the medical education initiatives sustained by the Medical Affairs department and other cross functional support function.
MISSIONS AND RESPONSIBILITIES
Own Africa Product Marketing strategy and plans to achieve territory revenue and profits by managing his/her portfolio marketing mix, based on a thorough knowledge of the related product lines and targeted markets.
Support the most adequate marketing plan execution to achieve business objectives within the region, thru go to market aligned process.
Build / consolidate national & regional market data’s and customer insights (maturity, competition, regulation…). Provide conclusions & recommendations and share with all involved internal stakeholders within product range of responsibility, primarily with Global marketing Dept, to support portfolio strategic decisions.
Animate the clinical marketing community (information sharing, best practices, identifying referents for segments / solutions… training, competencies) and support all initiatives and transverses projects implementation.
Contribute to the elaboration of the budget and Long Range Plan. Challenge and monitor the results with local product managers in the three dimensions (segments, products & geographies). Increase efficiency of sales by promoting account focused communications and activities.
Interact, support and influence regional/local organizations. Additionally work with key opinion leaders on key initiatives
bioMérieux welcomes applications from all individuals, regardless of race, national origin, gender, age, physical characteristics, social origin, disability, union membership, religion, family status, pregnancy, sexual orientation, gender identity, gender expression or any unlawful criterion under applicable law. We are committed to treating all applicants fairly and avoiding discrimination.