Marketing Manager

We are looking for an Industry PM who will work and grow within the Japan Industry department and will report to Japan Industry head.

What will be your responsibilities within bioMérieux ?

• Maintain a good knowledge of the pharma Industry market, pharma/health environment and regulations, trends, competitors, customer needs and other key drivers
• Define the yearly Sales budget for product range
• Draft the annual marketing plan for the product range
• Plan and prepare the product launch including regulatory schedule, customer product evaluations
• Define the product value, customer segmentation, product positioning, best channel to customer and pricing strategies for product.
• Develop the promotional material needed to reach the customers, and influencers.
• Develop the sales aids and train the sales team to product knowledge, to the customers/others targets approach and to the desired presenting of solutions.
• Define and implement the strategy to leverage the Key opinion Leaders

Who are you?

• Bacteriology background is a must, at University degree level or equivalent.
• The candidate will also demonstrate a minimum of 3-5 years of successful Sales & Marketing experience.
• Fluency in English, written and oral, absolutely necessary to perform effectively daily contacts with Regional and Corporate marketing teams.
• Dynamic, perseverant, flexible mindset, adaptable
• trong analytical skills
• Communication skills: ability to communicate through written documents and live presentations to a variety of audiences.