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ID/AST and blood culture Product Manager

Location: Basingstoke, United Kingdom
Position Type: Unfixed Term
Job Function: Marketing

A world leader in the field of in vitro diagnostics for over 55 years, bioMérieux conceives, develops, produces and markets diagnostics solutions (systems, reagents, software and services) intended for clinical and industrial applications, which determine the origin of a disease or a contamination to improve the health of patients and insure consumer safety.

bioMérieux is present in 44 countries and serves more than 160 countries with the support of a large network of distributors. Its corporate headquarters are located in Marcy l’Étoile, near Lyon, in France.

Joining bioMérieux is choosing to be a part of an innovative company with a long term vision, committed to the service of public health and carried out with a human-centered corporate culture.

Our Company offers numerous opportunities for professional development. You want to  help save lives across the globe? Join the 13,000 employees of bioMérieux!

 

 

 

What will be your responsibilities at bioMérieux?

 

 

An exciting new vacancy has arisen for a Product Manager who is responsible for the marketing activities for the ID/AST and blood culture product range at bioMérieux UK, reporting to the Microbiology Marketing Manager Northern Europe ( NEC). This is a combination of product and strategic marketing management including designing, adapting and implementing the marketing strategy. This role is based in the UK/IRE but there will be some travel outside the region to meet your counterparts across the Northern European cluster/

 

Your main responsibilities will be:

 

  • Marketing support for the UK/IRE and contribution towards the achievement of commercial targets for the product range through strategic marketing (Marketing Excellence Process), as well as operational product management activities (forecast, allocations etc., as part of supply chain management, preparation of launch files).
  • Development of Marketing Plans. To prepare and propose commercial targets for the product range for considered review and approval.
  • Management and control of costs, revenues and profitability for the product range.
  • You will need to spend time in the field on a regular basis (40-50% of time) subject to operational demands, working both independently and together with the commercial team in support of the business, to prepare compelling and credible ‘why buy’ messaging and argumentation, and market test before market product launch.
  • Development of a Key Opinion Leader (KOL) and Key Visionary Leader (KVL) network. Act as an ambassador for bioMérieux with Internal and External customers.
  • Support and compliment key business functions within the organisation, in order to maintain and validate the product offer; monitor the plan versus organisation capabilities to deliver and adjust as appropriate to deliver the offer. (Sales forecasts, logistics, service /support, sales administration etc.)
  • Partner with Commercial teams, Global and EMEA Marketing, to contribute and participate in UK/IRE, Cluster and Corporate meetings, local customer, user group and international congress and symposia.
  • Launch of new products/instrument/services following the launch process. Ownership of Market Product Launch and knowledge transfer to the Commercial team.

 

Who are you? 

Studies-Experience:

  • High scientific education, good knowledge and understanding of industrial microbiology techniques. Both Scientific and Marketing or Sales background
  • Proven product management/marketing essential and sales background is desirable

Skills and Qualifications:

  • Knowledge of MS Office, digital & social network,  able to understand microbiology and laboratory workflow
  • Able to organize local meetings
  • Able to make local study evaluation protocols
  • Able to work in an international environment,
  • Proven sales and/or marketing experience is desirable
  • Driver license
  • Language skills: ENG, FR is an asset

 

The successful candidate will be emotionally intelligent, flexible and team player, analytical thinking, customer focus & result oriented, strong communication skills, able to share the knowledge to the sales team and motivate the sales team for your products,  Enthusiastic & highly committed to succeed, organization & planning skills

 

This role will be mainly (home)office based with 40% field work and travel involved for exposure to customers.

 

 

 

 

Working at bioMérieux means being involved long term with a pioneering, visionary and constantly growing company that allows its employees to live a stimulating and inspiring experience in a fulfilling work environment

Our internal mobility policy offers numerous opportunities for each of our 13 000 employees to blossom throughout their career, while respecting each employee’s individual talents as well as their personal and professional development.

At bioMérieux, over 200 professions - both scientific and non-scientific - offer our employees the opportunity to broaden their fields of expertise and develop cross-functional careers. We provide a rewarding experience in an international company that brings together talents from diverse backgrounds, thus fostering a daily aspiration to go beyond the limits.

Helping improve public health around in the world : our mission gives purpose to every profession practiced within the company.

bioMérieux is an Equal Opportunity, Affirmative Action Employer. M/F/Vet/Disability/Sexual Orientation/Gender Identity/GINA.

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