Vietnam Country Head

Primary Purpose and Overall Objective of the Job

• Leading team to exceed sales, market share, & profit targets
• Establishment of the country goals, objectives, and strategic direction.
• Attaining financial suitability, development of opportunities and delivering services to customers.
• Controlling OPEX and profitability

Main Accountabilities

• Lead and drive the annual sales budget process and formulate appropriate country long-range plans. Establishing and exceeding sales, market share, and profit targets within the designated market
• Formulate and drive appropriate country Marketing strategies in collaboration with the General Manager – Asean North and Regional Business Managers.
• Leading the development of bioMérieux’s relationship with customers.
• Respecting the operational expenses budget & overall profit for their team and the whole company
• Compliance of their team set policies and practices as well as leading the continuous development of our Quality System.
• Managing Financial and Physical resources.
• Respecting Corporate policies and taking into account the needs of the entire business
• Establishing and managing the right distribution channel to drive growth

Typical Duties

• Develop and maintain relationships with key customers distributors and opinion leaders
• Communicate and liaise with global and regional marketing.
• Prepare, implement and modify, when necessary, an annual Sales & Marketing Plan.
• Liaise with external providers (advertising, public relations, market research, Government departments, etc) including building a pool of strong Key Opinion Leaders
• Co-ordinate Corporate functions, External conferences, Sales & Marketing meetings.
• Prepare annual sales & expense budgets and YE forecasts.
• Monitor and report on sales & marketing strategies
• Monitor market shares, competitor activities and market trends in order to identify market opportunities.
• Monitor market shares, competitor activities and market trends in order to identify market opportunities.
• Administer a bonus & commission scheme for their team.
• Monitor and control the expenses of their team.
• Team leadership (recruitment, retention, engagement, appraisal, training & development, mentoring, motivation, renewal).
• Perform other duties and responsibilities as required.

Skills/Educational Requirements

• At least 7 years’ experience in Sales and/or Marketing in a related industry in a managerial position
• Strong communication & analytical skills. Advantageous to have  a demonstrated creative ability.
• Strong people & Sales & Distributor Management experience, combined with a strong Ethics & Compliance mindset
• Proficiency in database, spreadsheet, word processing and presentation software.
• At least a Bachelor’s degree in a related field. Postgraduate qualifications or equivalent in science, business or laboratory technology advantageous
• Demonstrated ability to manage and develop  teams.
• Fluency in Vietnamese mandatory.  Fluency in English is advantageous