Location: Marcy l'Etoile, France
Position Type: Unfixed Term
Job Function: Marketing
A family-owned company, bioMérieux has grown to become a world leader in the field of in vitro diagnostics. For almost 60 years and across the world, we have imagined and developed innovative diagnostics solutions to improve public health. Today, our teams are spread across 44 countries and serve 160 countries with the support of a large distribution network.
Come and join a family-owned global company with a long-term vision, and a human-centered culture.
Reporting to the Global Marketing Microbiology Director, you will be in charge of our Molecular extraction offer.
You will be in charge of driving upstream and downstream marketing activities in strong interaction with R&D, projects, third party, manufacturing, supply chain, medical affairs, global customer service, regions, subsidiaries, distributors, and customers. You will ensure the creation and the translation of Global Marketing Plans into local tactical execution. You will provide both guidance and support to Regions/Subsidiaries/Distributors to ensure they can meet their business goals. You will play a key role in Go To Market activities and in the monitoring of local execution of Life Cycle Management decisions.
What will be your missions at bioMérieux?
Define mid to long term molecular extraction marketing plans in link with our molecular offer
Centralize market knowledge on molecular extraction and competition offer, collect regularly the voice of our customers, share this market knowledge with internal stakeholders and ensure that customer needs are translated by project teams into new products or products evolution
Drive solution-selling approach by working transversally over different product lines
Impact local business by driving the execution of the Global Marketing Plan and coordinating the support needed by local and regional marketing teams
Build Marketing and sales training reinforcing the value proposition of your solution
Contribute to the communication plan, participate to congresses and road shows
Identify KOL and key customers for your range, visit them regularly, co-animate this network
Lead Go To Market activities to ensure preparedness of the company, of the offer and of the market
Act as business partner with the local Product Managers
Monitor your solution’s performance including strategy execution, sales revenues, profitability, market shares
Who are you?
Graduated with a MS in Business and Marketing complemented with a biology degree
At least 5 years in Global Marketing, Local Marketing and Sales position in the Diagnostic Industry
Knowledge of molecular biology & infectious disease is highly desired, clinical laboratory techniques and workflow knowledge are also a requirement
Good communication skills and efficiency to deliver clear messages
Good analytical skills.
Capacity to articulate clear recommendations to upper management
Ability to take initiatives and demonstrate can-do attitude
Leadership and proactivity skills are great assets to succeed in this position
Autonomous, able to handle priorities and deliver commitments on time
Strong ability to adapt in a moving international environment, ability to interact with cross-functional teams in a multi-cultural environment
Strong team & collaborative spirit
Strong customer orientation
You are fluent in English and ideally in French
bioMérieux welcomes applications from all individuals, regardless of race, national origin, gender, age, physical characteristics, social origin, disability, union membership, religion, family status, pregnancy, sexual orientation, gender identity, gender expression or any unlawful criterion under applicable law. We are committed to treating all applicants fairly and avoiding discrimination.